Your client doesn’t care about what you have going on or how long it took you to learn it.
The only thing that matters is if you can keep your word and produce a deliverable on time, basically how can you solve their problem?
This idea of efficiency came to me recently.
As a New Yorker I attempted to use the MTA instead of taking a taxi or an Uber in the middle of the work day to run an errand. Being in a rush I googled the time and distance to get to my destination. It ended up taking 15 minutes versus 51 minutes with the MTA.
I decided to take the train as it was the cheaper route. In my mind I was thinking: “Hey why not save money and still go ship my package right?”
What was supposed to take 51 minutes ended up taking way longer only for me to find out the place I was looking for didn’t exist.
While sitting in my Uber heading home after getting frustrated I realized The assumption that the cheaper route could still work was my mistake.
This scenario reminded me that efficiency is key. The extra time spent on the route could’ve been used in hindsight for a myriad of things: practicing my craft, reaching out to prospects or brainstorming some content to post.
Instead I chose an option that seemed cheaper on the front end but actually became more expensive on the backend. The lure of saving money I find can be tempting as a young entrepreneur or even a client who just desires the problem solved.
As much as saving money can be seemingly good it doesn’t usually correlate to quality in terms of service, product output, or even an experience. In this journey of work I have learned investments make a big deal. In as much as one invests be it- the service provider with their craft and the products they utilize to help clients or the client choosing to pay for a service- what one chooses to pay forward as an input will directly influence the value of their desired output.
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